Branding is critical to a business because of its overall impact on your company. A business can operate for years without really knowing its corporate brand. A brand is more than just your logo or slogan; it is how your customers perceive the business, ...
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Use These Special Print Finishes to Make Your Brochure Stand Out
Designing a brochure isn’t just about clean typography, attractive page layouts and high-resolution images. Selecting the right print finish for your brochure makes the reading experience a lot more memorable. When selecting a print finish method, the ...
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Elements of an Effective Business Card
A business card is still a necessity, even in the age of LinkedIn and social media. Why is it important to still have a business card, even in the digital age?
A business card helps establish your company as legitimate and trustworthy. It is one way ...
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The Essentials of Planning an Effective Brochure
Despite today’s technologically-driven society, printed brochures still play a crucial role in business promotion and information dissemination. Organisations still have much to gain from a handheld printed booklet containing relevant information. ...
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The Key Elements of Your Business Stationery Design
Business stationery speaks volumes about who you are as a brand. From sticky notes to envelopes, stationery plays a major role in promoting your business to customers, suppliers and partners. When designing your stationery, you want to make it easy for ...
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Why Corporate Stationery Still Shines in the Modern Digital World
Many people think business stationery is an old-fashioned strategy. True, formal stationery has been an integral part of business communication for decades, but that does not mean digital methods such as instant messaging and social media posting have ...
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Achieve Solid Brand Identity with Colour Consistency
An identifiable brand is something that many companies aspire to have. Any brand from any industry would love to be recognised with just a glance — and this is achieved by the most successful companies in the world.
Achieving a strong, recognisable ...
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2018 Design Trends for Beautiful Booklets
When it comes to custom booklet printing, design is everything. The clarity and effectiveness of your booklet all come down to the content and design of your booklet. Together, they should be eye-catching and attractive to reel in your target market, ...
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Leave a Lasting First Impression with a Creative Brochure
Brochures still prove to be effective marketing tools even in the digital age. They are tangible and easily accessible -- you don’t have to access the internet to read a brochure. They are also a good way to introduce a new product, service or your ...
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Three Best Post-Press Finishes for Sophisticated Print Media Materials
Print media is a competitive field that requires creativity and innovation to catch the eye of your target audience. For your business, however, it’s important to find the perfect balance between attracting attention and staying true to your ...
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